Work is the refuge of people who have nothing better to do. : Oscar Wilde

Tuesday, July 8, 2008

Selling Job Feeds to Clients


Not all that easy to do, right?

Many people associate RSS feeds with blogs and have already found reason to deprecate those. And then, for some reason, most of us find feeds hard to get our heads around. So we have a couple of issues to deal with.

For anyone that finds feeds and blogs hard to understand suggest viewing the RSS in Plain English video on youtube. Most people I've spoken to like it.

For those who doubt whether using feeds is a good way of getting news about job openings check this out.

I went to the Service Canada RSS Job Search Feed form page and filled it out as if I were someone based in or around Beamsville, Ontario who would be willing to consider any job. The Service Canada system gave me back a URL that I can use repeatedly, whenever I want the newest vacancies.

Usually you would use this URL in a reader (as explained in the video). However, I want clients to be able to see the value of a feed before telling them how easy it is to get the same thing for themselves. With this in mind I whipped up a little web code that would read the feed and format it for display in a web page as shown here on the Niagara West site.

The links to advertisements are all live and the datestamps in the items make it obvious to the client just how fresh the ads are. Where a timely response might impress an employer this would be the way to go.

If the video and this demonstration have motivated the client to set up a feed for themself then it's available via the usual icon on this page. And if not, then the client is perfectly free to continue using the facility on the Niagara West site.

2 comments:

C. L. Cotton said...

Thanks for the link to the YouTube video on RSS - really simple syndication truly made "really simple".

C. L. Cotton said...

Thanks for the link to the YouTube video on RSS - really simple syndication truly made "really simple". T